Citizen’s Mark: Ethical Fashion for Working Women | Creator Awards | WeWork

Citizen’s Mark: Ethical Fashion for Working Women | Creator Awards | WeWork


– When I first met fabric suppliers, they asked me, are you doing
men’s wear or women’s wear? And I quickly learned to say men’s wear because when you say women’s wear, they give you a separate
stack with crazy prints that’s lower quality and cheaper. (audience applauding) – [Announcer] Let’s hear
it from Citizen’s Mark. (audience cheering) – We piloted Citizen’s Mark’s
first inaugural collection of responsibly-made Italian wool blazers, and I’m so excited to announce today we created our own fabric. Citizen’s Mark is an ethical fashion brand for professional women. We’re making boardroom-worthy
ethical fashion, so that the choice is easy. Alrighty, this is super exciting. This just came in last week. Voila, it’s Lenzing Tencel,
which is 100% tree fiber, sustainably forested in Austria. My parents were entrepreneurs
out of survival, so for them, when I
got a white-collar job, they said, but you have a job
sitting at a desk at the UN. Why would you give that up? I never thought I would
be an entrepreneur. This has turned out to
be a really interesting and fast and effective way to make change. – 60000 Euros goes to
our next Launch winner, Citizen’s Mark. (audience cheering) (gentle music)

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